When designing and ordering flyers, there are a few things to keep in mind to get the most out of your investment. Follow these top tips to ensure your flyers look and perform at their best:

• Choose the Right Size:
  Ensure that your flyer size is appropriate for the amount of content you need to display. A6 flyers are perfect for brief messages, while A5 or A4 give you more room to showcase multiple offers or detailed information.
• Keep the Design Simple:
  Flyers work best with clear and concise messaging. Stick to bold headings, simple graphics, and easy-to-read fonts. Avoid clutter, as it can detract from your core message.
• Use High-Quality Images:
  Flyers are a visual medium, so make sure to include high-resolution images to grab attention. Poor-quality images can negatively impact the perception of your brand.
• Match Your Paper Type to Your Message:
  If you're handing out flyers for a high-end product or event, consider upgrading to a thicker paper stock like 170gsm silk. It gives a more premium feel and leaves a lasting impression on your audience.
• Plan Your Distribution:
  Think about how and where your flyers will be distributed. Target high-traffic areas or places where your target audience spends time to ensure your flyers reach the right people.
• Proofread Before Printing:
  Ensure all details, such as dates, contact information, and promotions, are correct. A small mistake can lead to a big inconvenience, so double-check everything before sending it off to print.
• Check Bleed and Safe Zones:
  Ensure your design includes a 3mm bleed to avoid unwanted white borders or cut-off text. Use our Design Support service, where we will guide you to How to Design videos and/or offer you design support via our experienced team.
• Read our blog: How to make your next leaflet campaign a success.